The holiday season is fast approaching. Though the holidays can be a very busy time, it is not unusual for small businesses to experience a slowdown in both traffic and revenue. We compiled a few tips to help businesses navigate through the season.

• Keep Your Clients Informed Of Any Changes to Your Hours – The last thing you want is a customer showing up fifteen minutes after you close. Or, imagine a customer going somewhere else because they think you are closed when in reality, you have extended your hours due to the holiday season. Keep customers informed of your current hours online by immediately publishing any changes to your hours on your website, Google My Business listing, Facebook, and Yelp.

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If you own a small business, you most likely have a Google My Business (GMB) listing. Although these listings are an essential part of your keeping your customers updated on your location, hours, and any other relevant information, they can potentially open you up to risk.

We have noticed several bogus ownership requests coming through in recent weeks. If you were to grant ownership to someone you don’t know, the new owner will have the ability to remove you from being an owner of your own GMB listing. They could change the information on your listing causing confusion for your clients. Additionally, if you create a new listing with all your correct information, it can be very difficult to get the old, inaccurate listing taken down if you no longer have ownership access. And to make matters even worse, you will not be able to take your reviews with you to the new listing.

Luckily, GMB will never allow ownership to anyone without your permission. Anytime someone requests ownership, you will receive an email asking for permission to grant that person access. If you deny access, the person will NOT have ownership of your account. The moral of the story here is, do not allow anyone you do not trust to access your GMB account. If you have any questions about this information or anything else pertaining to the online presence of your small business, contact us today for a free consultation. 

From the team at  Lineberry Marketing, we wish you a very Merry Christmas and a Happy New Year! Thank you all for helping make this year so special. We will be closed December 24th, December 25th, and January 1st. We hope you all enjoy some well-deserved time off work to rest, reflect and recharge and we look forward to working with you in the coming year!

Happy Thanksgiving from the team at Lineberry Marketing! We are grateful for another successful year of bringing innovative marketing and design solutions to our clients. We would like to thank our clients for entrusting us with their logos, websites and marketing, and we extend a special thanks to all those who referred us to their colleagues, friends and family. We will be closed Thursday, November 28th and Friday, November 29th. We appreciate your business and wish you a wonderful holiday with your loved ones.

Happy Labor Day from everyone at Lineberry Marketing! We would like to take this opportunity to thank our clients for entrusting us with your marketing, technology, security, and web design. It is our honor to serve you. We wish you all a safe and relaxing holiday spent with friends and family. In honor of Labor Day, we will be closed Monday, September 2nd, but will reopen during normal business hours on Tuesday, September 3rd. 

From everyone here at Lineberry Marketing, we wish you all a happy and safe 4th of July. Our offices will be closed Thursday, July 4th and Friday, July 5th. If you need assistance during that time, please call Jeff Lineberry at (919) 830-2321.

As the weather warms up, we instinctively begin cleaning our homes inside and out. This spring, consider giving as much attention to your business’ online presence. Although your business website may be exactly as it should be, spring is the perfect time to tidy up your social media accounts and directory listings. Here, we suggest four things to look for when updating your listings: Continue reading →