We can all agree that 2020 has been quite a year! We are so incredibly grateful to each and every one of our clients for riding out this crazy year with us and allowing us to help you adapt and evolve with the ever-changing needs of our community.

Lineberry Marketing will have limited working hours on December 21st, 22nd, and 23rd and will be closed on December 24th and 25th and January 1st to celebrate the holidays with our families. Our team would like to wish you all a wonderful, restful holiday!

The holiday season is fast approaching. Though the holidays can be a very busy time, it is not unusual for small businesses to experience a slowdown in both traffic and revenue. We compiled a few tips to help businesses navigate through the season.

• Keep Your Clients Informed Of Any Changes to Your Hours – The last thing you want is a customer showing up fifteen minutes after you close. Or, imagine a customer going somewhere else because they think you are closed when in reality, you have extended your hours due to the holiday season. Keep customers informed of your current hours online by immediately publishing any changes to your hours on your website, Google My Business listing, Facebook, and Yelp.

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If you own a small business, you most likely have a Google My Business (GMB) listing. Although these listings are an essential part of your keeping your customers updated on your location, hours, and any other relevant information, they can potentially open you up to risk.

We have noticed several bogus ownership requests coming through in recent weeks. If you were to grant ownership to someone you don’t know, the new owner will have the ability to remove you from being an owner of your own GMB listing. They could change the information on your listing causing confusion for your clients. Additionally, if you create a new listing with all your correct information, it can be very difficult to get the old, inaccurate listing taken down if you no longer have ownership access. And to make matters even worse, you will not be able to take your reviews with you to the new listing.

Luckily, GMB will never allow ownership to anyone without your permission. Anytime someone requests ownership, you will receive an email asking for permission to grant that person access. If you deny access, the person will NOT have ownership of your account. The moral of the story here is, do not allow anyone you do not trust to access your GMB account. If you have any questions about this information or anything else pertaining to the online presence of your small business, contact us today for a free consultation. 

Lineberry Marketing is a proud sponsor of the 2020 Triangle Wine & Food Experience in support of the Frankie Lemmon School & Development Center.

Founded in 1965, the Frankie Lemmon School has served over 1,500 families of children with and without special needs. We are proud to do our small part to help such a wonderful organization achieve their mission in “providing life-changing education and support that leads to successful participation in family and community life and achievement of the child’s full potential.”

• Thursday, January 30th – Winery Dinners
• Saturday, February 1st – Grand Gala and Auction

Click here for tickets!

The team at Lineberry Marketing is excited to announce the promotion of Rebekah Werner to Marketing Manager. Rebekah brings years of experience to the new position and is eager to continue caring for the marketing needs of each individual client. “I am grateful to be a part of a company that brings together different expertises to collaborate for the better of each client and their unique needs. The best part of my job is knowing that I am contributing to the success of small businesses in our community.”

If you’d like to learn more about how we can help your company grow, please contact us at (919) 830-2321. 

From the team at  Lineberry Marketing, we wish you a very Merry Christmas and a Happy New Year! Thank you all for helping make this year so special. We will be closed December 24th, December 25th, and January 1st. We hope you all enjoy some well-deserved time off work to rest, reflect and recharge and we look forward to working with you in the coming year!