Category Archives: Lineberry Marketing Blog

Helpful information and tips on building a quality, affordable website and conducting marketing tactics to get your website ranked in the search engines. We’ll also include information on company news, new client websites and other general information that will help your business succeed.

Using Facebook to Increase Your Company’s Social Media Presence Online

These days, it is imperative for a business to have an engaging Facebook page that attracts and retains followers. There are simple ways to accomplish this that can be integrated into an online social marketing strategy.

For Facebook, it is important to post on a regular basis. This keeps your page fresh, not stale and boring, so people will want to stay on as followers in order to get the latest news.

One of the best ways to get new likes is to post engaging content so that when someone visits your website and clicks on the Facebook link they are compelled to click “Like.” At Lineberry Marketing, we recommend posting relevant information such as specials, sales, discounts, pictures of recent projects, new products or shipments, upcoming events at your location, links to articles from other relevant sites, tradeshows you are participating in, etc. Continue reading

E-Commerce Shopping Website Design Raleigh, NC

Raleigh Ecommerce Web DesignLineberry Marketing designs shopping websites that can be fully customized for both new and established retail stores and small, medium and large businesses. These E-commerce websites can be used to sell handmade goods, equipment, supplements, clothing, home & garden, commercial products and more. If you are just getting your business up and running, it is crucial to find the right marketing company that will help you get started with an online shopping website, design, set it up and assist you with the management on an ongoing basis. Lineberry Marketing offers these same services to more established business as well, those already with a physical location that may have seen competitors’ online success. It is never too late to supplement current sales with online sales or transition your business model to an online only retailer. Lineberry Marketing can help you through this process, as we have the design, technical and marketing experience necessary to help you be successful online. Continue reading

Need to Revamp or Create a New Website?

Lineberry Marketing Consultants offers custom web design solutions for companies of all sizes and needs. Our capabilities include designing 5 page brochure style sites, robust information sites with integrated blog all the way up to full e-commerce solutions with thousands of products. In today’s world, your company’s web site is your storefront. It should communicate your services & products to new and existing customers. It also should incorporate your branding and corporate message, telling your company’s story and providing a way for customers to contact you. If you are a new business, now is the time to integrate a well-built site that is going to set you up for future success. On the other hand, if you are a more established business it is common to make the mistake of not updating your website from year to year. Your competitors are not making this mistake, and neither should you. Continue reading

Lineberry Partners with the Cystic Fibrosis Foundation

Cystic Fibrosis FoundationRecently, Lineberry Marketing continued its support of the Carolina Chapter of the Cystic Fibrosis Foundation (CFF), a non profit organization dedicated to finding a cure for the devastating disease of cystic fibrosis. Over the past few years, Lineberry Marketing has helped the CFF by offering web design and print design services. The donated site highlights a now annual event that brings the surfing community together with cystic fibrosis. The site enabled this event to improve communications among participants and sponsors. One print design project that Lineberry completed was a brochure for Top of the Triangle, a CFF program for young professionals to learn about philanthropy and mentoring. Continue reading

Custom Tradeshow Booth Designs

Tradeshow BoothFor many industries, tradeshows are an integral forum for communication between professionals, as well as your target market. When your company is invited or plans to attend a tradeshow, you are going to want a booth that represents your company’s brand, makes you stand out from the competition and clearly communicates the services or products you offer. A qualified print design company can integrate your logo, company color scheme and more into a tradeshow booth design that you will be proud to display at your next event. Continue reading

Lineberry Marketing Grows by One

lizzy lineberryIn order to meet the growing demands of the business, Lineberry Marketing has added a fresh face to its lineup. Lizzy Lineberry started on January 2, 2013 as the Business Operations Director. When Jeff originally started the company in 2009, his hope was to grow into a recognized leader in the web design and search marketing field in Raleigh, NC. Over the past 3 years, it became clear that developing the business operations is and will be an ongoing necessity. Continue reading

Considering a New Logo or Perhaps Redesigning an Existing One?

We have completed dozens of logo designs in Raleigh for companies spanning a myriad of industries and services and take time to understand your business and the message you want your logo to convey. Whether you’re a new business or have an existing logo, we’ll work with you to create a design that is both visually appealing and expressive of your business.

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10 Free Do It Yourself Online Marketing Opportunities

Recently, I was asked to write an article as part of the Practice Management Newsletter for the NC Bar Association. Given the current economic situation of the county and the fact that many companies are trying to find free or inexpensive ways to obtain new customers and clients, the article describes ten ways you can grow your online marketing presence without spending a penny. For the full article, follow this link to read the DIY Online Marketing article or simply read the article below.

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